How to Advertise with Rural Intelligence
To place an ad, contact .(JavaScript must be enabled to view this email address).
Why Advertise with Rural Intelligence?
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“Rural Intelligence provides a carefully curated, lively guide to the best of this culturally rich region. It’s like having a best friend with great taste, insatiable curiosity and a continuing delight in all our corner of the world offers. “
—Megan Whilden, Director of Cultural Development, City of Pittsfield
In the past four years, thanks to the readers and advertisers who have supported our mission, Rural Intelligence, at last count, drew more than 39,000 visits to the site each month. More than 5,000 people receive the highly anticipated weekly e-mail newsletter, and over 3,000 Facebook members have declared themselves our fans. Our Twitter followers number more than 1,200.
Rural Intelligence readers want to know what’s going on beyond their own county borders. We’re proud that that word on the street, so to speak, is that our web site is a must read for the very audience advertisers seek — the most inquisitive, tuned in and active people in our communities. Embedded within every ad is a link that takes the consumer straight to the advertiser’s website, giving a business or an organization a strategic opportunity to connect with those who will most appreciate their services.
But perhaps the best reason for advertisers to join Rural Intelligence is the company they will keep. Ads for Bard SummerScape, Jacob’s Pillow, Williamstown Theatre Festival, the Mahaiwe, and other great cultural institutions and art galleries that have earned this region the sobriquet “Cultural Corridor” throw a flattering light on the ads that surround them. (As does our coverage of the region’s finest social events and the movers-and-shakers who attend them.)
But perhaps the best reason for advertisers to join Rural Intelligence is the company they will keep. Beyond that, what draws the top institutions and businesses to Rural Intelligence and keeps them there is the editorial content. We don’t like to blow our own horn, but we don’t mind if others do; please read What Folks Are Saying About Us. We invite you to join the ranks of those who have found that advertising on Rural Intelligence has measurable and lasting benefits.
Rural Intelligence unites and celebrates residents of CT, MA & NY who live in Berkshire, Columbia, northern Dutchess and northern Litchfield counties.
Rural Intelligence offers THREE TYPES OF ADS:
Banner ads run across of the top of each page. These spaces are shared by up to three advertisers, with ads cycling every five seconds. Sidebar ads run down the right-hand column of each page. All of these ads are visible all the time, but their position changes each time the page is refreshed, with the top ad moving to the bottom and all others moving up a notch. There are three sidebar ad sizes to choose from. Banner ads are also available on our two weekly e-newsletters. There are 10 SECTIONS; an ad is repeated on each page within its section (the number of pages is in parentheses): Home (1), Food (5), Arts (5), Style (4), Health & Wellness (1), Parties & Openings (1), Road Trips (2), Real Estate (1), Community (2), Kids (1), Remaining Pages (5).
Monthly stats, as of Sept. 1, 2012: 39,000 Visits; 170,000 Pageviews
To place an ad or for more information, please contact .(JavaScript must be enabled to view this email address)
| Banner | Sidebar: 1/2 | Sidebar: Full | Sidebar: Dbl | |
|---|---|---|---|---|
| Home Page | $525 | N/A | $420 | $840 |
| Food* | $265 | $80 | $160 | $315 |
| Arts* | $265 | $80 | $160 | $315 |
| Style* | $265 | $80 | $160 | $315 |
| Health & Wellness* | $265 | $80 | $160 | $315 |
| Parties & Openings* | $350 | $80 | $160 | $315 |
| Rural Road Trips* | $210 | $55 | $105 | $210 |
| Community* | $105 | $30 | $55 | $105 |
| Real Estate* | $265 | $80 | $160 | $315 |
| Kids* | $105 | $30 | $55 | $105 |
| Remaining Pages | $105 | $30 | $55 | $105 |
All rates are per month.
*Includes all pages within the section.
You have the opportunity to advertise in our Email Newsletters!
RI Recommends Newsletter Top Banner - $225/week
Or:
Exclusive Home Page and Email Newsletter Combo Only $2,250 per quarter, available on a first-come, first-served basis.
Both sections, one advertiser, one price!
Be the exclusive advertiser on two of Rural Intelligence’s most highly valued pages, which include:
—Footer ad at the bottom of the Home page, located just below our important “Instant Intelligence “ column, and
—The prime (and only) ad space on our weekly enewsletter, which goes out to more than 5,000 subscribers)
| AD TYPE | AD SPECS | Create Your Own on Pixlr.com* | |
|---|---|---|---|
|
Banner Ads |
1010px wide x 100px no more than 40KB JPG/GIF/PNG format |
[Sample] | 1010 X 100 Banner Template |
|
Sidebar Ads |
187px wide x 125px - Half 187px wide x 250px - Full 187px wide x 500px - Dbl no more than 40KB JPG/GIF/PNG format |
[Sample] | 187 X 125 Half Sidebar Template |
|
Footer Ads |
163px wide x 90px - Full 326px wide x 90px - Dbl no more than 30KB JPG/GIF format |
[Sample] | 163 X 90 Full Footer Template |
|
Banner for Newsletter |
580px wide X 90px |
|
580 X 90 Newsletter Banner Template |
Discounts are offered for advertisers who make extended commitments and pay, at least, quarterly: 3 months 5%; 4-6 months 10%; 7-9 months 15%; 10-12 months 20%. An additional 10% discount is available to advertisers who purchase more than one ad position.
Rural Intelligence bills advertisers and receives payment for ads through PayPal. Invoices may be paid by check mailed to Rural Intelligence at the address on the invoice or, if the advertiser prefers, by credit card via PayPal. However, to pay by credit card, the advertiser must first join PayPal, if not already a member. Payment must be received prior to ad posting.
All ads are subject to approval by Rural Intelligence LLC, which reserves the right to refuse any advertisement.
At this time we are unable to accept rich media (Flash) ads.
Graphic Design Services: Rural Intelligence offers graphic design services for your ad at an additional @ $45/hour, which will be applied to your invoice.
For more information, contact Lisa Green, Advertising Director, at (413) 442-0033 or .(JavaScript must be enabled to view this email address).
Rural Intelligence unites and celebrates residents of CT, MA & NY who live in Berkshire, Columbia, northern Dutchess and northern Litchfield counties. Discounts are offered for advertisers who make extended commitments and pay, at least, quarterly: 3 months 5%; 4-6 months 10%; 7-9 months 15%; 10-12 months 20%. An additional 10% discount is available to advertisers who purchase more than one ad position. Billing: Rural Intelligence bills advertisers and receives payment for ads through PayPal. Invoices may be paid by check mailed to Rural Intelligence at the address on the invoice or, if the advertiser prefers, by credit card via PayPal. However, to pay by credit card, the advertiser must first join PayPal, if not already a member. Payment must be received prior to ad posting. Deadlines: Advertisers can start at any time with a one-month minimum. Ads must be emailed to our advertising department at least three days before the scheduled start date. Rural Intelligence is not responsible for the design of the ads or ads that do not conform to the above specifications and thus are not compatible with the web site’s requirements. All ads are subject to approval by Rural Intelligence LLC, which reserves the right to refuse any advertisement.
Thank You for Requesting Advertising
Thank you for contacting Rural Intelligence to place your ad.
We appreciate your interest in advertising with us and will contact you within 24 hours via phone or email to complete the advertising process.
