Roots Rising Makes Hay At Its First Hoedown
The teen-run farmers market debuted its food truck at Hancock Shaker Village and disclosed plans for its future.
The teen-run farmers market debuted its food truck at Hancock Shaker Village and disclosed plans for its future.
Roots Rising co-directors Jessica Vecchia and Jamie Samowitz
Farm-fresh food, toe-tapping live music, and a tent full of contra dancers clad in cowboy boots, ten-gallon hats, and their finest plaid and denim pairings — Roots Rising’s first fundraiser had everything you’d want in your first big Hoedown Throwdown. A sold-out crowd of 200 supporters gathered at Hancock Shaker Village on Friday, Oct. 4 to raise money for the Pittsfield-based nonprofit that created the first teen-run farmers market. Roots Rising, which recently won a Berkshire Trendsetter Award for Nonprofit Impact, was able to debut its brand-new food truck at the Hoedown. With support from the Lenox Garden Club and Mill Town Capital, the teen-run truck will serve as a way for local young people to learn entrepreneurial and culinary skills. Plans for the future of the organization include launching an urban youth farm in downtown Pittsfield. Roots Rising, which began as a farmers market bringing year-round fresh food to the “food desert” of the Morningside neighborhood, now employees 43 teens a year and empowers the city’s youth, giving them a sense of purpose in a time when many teens, and adults, often feel a sense of isolation, anxiety and depression. Read more about Jess and the beginnings of the Pittsfield Farmers Market.










Matteline deVries-Dilling, founder of Lite Brite Neon, one of the evening's honoree of this year's Upstate Benefit adresses the gala from the Caboose's caboose.
- Karen Pearson. Courtesy Art Omi.
Olana senior vice president and landscape curatorMark Prezorski, president Sean Sawyer, The evenings honoree Kristin Gamble and New York State Assemblymember Didi Barrett.
- Oxygen House Photo